Pathway for Top-up to MA in Strategic Events Management*
N|A|M|E’s Pathway for Postgraduation in Strategic Events Management has been designed to enhance the students’ knowledge and skills in the interdisciplinary industry of Events Management. Our programme integrates application-based lessons with contemporary issues and enables students to meet their personal and professional development goals. In the dynamic and competitive industry, a majority of the Event Management companies and related corporate houses prefer candidates with a Master’s degree with industry-relevant skills.
Our theory-to-practice curriculum enables students to have comprehensive theoretical knowledge and considerable practical experience in equal measures. N|AM|E’s Placement Cell offers diverse opportunities to students in Public Relations, Advertising & Marketing, Media & Entertainment, Travel & Tourism, Hospitality and other related industries.
Programme Details
Duration:
2 Years
Eligibility:
Bachelor’s Degree / UK Level 6 / Level 7
Programme Modules
Semester 1
Module 1
Strategic Planning of Events
Module 2
Finance for Strategic Event Managers
Module 3
The Events Industry
Module 4
Leadership and Strategic Development in Events
Semester 2
Module 5
Strategic Human Resource Management in Events Organisations
Module 6
Strategic Marketing for Events
Module 7
Event Sponsorship and Fundraising
Module 8
Crisis, Risk and Strategic Change Management in Events
Semester 3
Module 9
Contemporary Strategic Issues in Events Management
Module 10
Strategic Events Management Dissertation
Semester 4
Campus to Corporate (Business Communications, Business Etiquette, Resume and Profile Building, Industry Projects)
Reach Us
- 306, 3rd Floor, Block 10,
Dubai International Academic City,
Dubai, UAE - Level 2A, GateA5, Dubai International Stadium, Dubai Sports City, Dubai, UAE
+971 5858 7 6263 / +971 4243 1119
Email us:
[email protected]
[email protected]