3 Year Accelerated Graduation

Pathway ( UK Level 4-5-6)

With a focused  aim of imparting a strong knowledge base and preparing students for the myriad opportunitites in the Sports Management Industry. N|A|M|E’s Pathway for Graduation in Sports Management is an ideal programme offers a cultural and business aspects of sports. The programme offers a well-developed understanding of the complexities and challenges of the 21st Century Sports Management industry and aids students to be skilled professionals.

Our theory-to-practice curriculum enables students to have comprehensive theoritical knowledge and considerable practical experience in equal measures. The actual work experience allows students to develop technical skills, confidence and a chance to network with professionals of the industry. N|AM|E’s Placement Cell offers duverse opportunities to students in Marketing, Advertising and Public Relations, Finance, Law, etc related to Sports Industry.

*Top-up degree awarded by Partner Universities in UAE or International

Programme Details

Duration:
3 Years

Eligibility:
High School/Grade 12/A/AS Level
or Grade 10 + Foundation Course

Programme Modules

Year 1

Module 1
Introduction to the Sports and Leisure
Sectors

Module 2
Professional and Academic Skills

Module 3
Sales and Marketing

Module 4
Principles of Management and Human
Resourcing

Module 5
Events Project Design

Module 6 
Financial and Management Accounting
Techniques for Managers

Module 7 
Cultural Perspectives

Module 8
Digital Communications

Year 2

Module 1
Sport and Leisure Operations

Module 2
The Sport Consumer

Module 3
Sports Development and Coaching

Module 4
Leading Work Teams

Module 5
Business Law

Module 6 
Business Ethics

Module 7&8
Work-Based Project and Career
Development (double module)

Year 3

Module 1
Contemporary Issues in Sports
Management

Module 2
Sports Events Management

Module 3
Services Marketing Management and
Public Relations

Module 4
Strategic Management

Module 5
Dissertation

Module 6 
Academic and Research Skills

Highlights:

  • Sports Facility and Event Management
  • Law & Risk Management in Sports
  • Media Relations in Sports Business
  • Negotiation and Athlete Representation
  • Sports Celebrity Management
  • Sports Tourism
  • Managing Leagues and Athletes
  • Leisure and Recreation Management
  • Technologies in Sports
  • Sports Journalism
  • Sports Entrepreneurship
  • Interpersonal Skills
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